Posted by PPM on December 18, 2008 at 19:49:06:
In Reply to: WIIL abandons format posted by Ma Teresa on December 17, 2008 at 16:51:03:
: 95 WIIL ROCK Abandons Format
: Pleasant Prairie, WI. ---- December 16th, 2008
: Sometimes even the loud and obnoxious can get filled with the Christmas spirit. In the event called �Anything for the Kids�, 95 WIIL ROCK (WIIL-FM) plans to turn over their airwaves this Thursday to it�s caring and giving listeners in an attempt to raise money for �A Safe Place For Help�, a Lake County based organization, dedicated to giving support to the children of domestic violence. The money will help buy Christmas presents for children served by the organization.
: Program Director John Perry explains, �Starting Thursday at 6am with The Tom and Lisa Morning Show, we are accepting requests to be played on the air. Requests will cost $20 per song for normal format songs. For songs that are not in format or are a bit crazy will cost $30 to $50 dollars. Songs that are outrageous will cost $60 to $100 and more. Cash or Credit Card donations will be accepted at our studio's in Pleasant Prairie, WI or over the phone through the studio lines at 800.223.9510.�
: Regular programming will resume at 10pm, Thursday night.
: In light of the announcement that �theee rock station� could be playing songs outside the normal format, Perry quipped, �If I were our competition, I�d call up with a couple thousand dollars.�
: More information about this event can be found at 95wiilrock.com. To find out how to give to A Safe Place For Help, visit asafeplaceforhelp.com
WIIL ROCK and all of the Nextmedia stations are seeing major numbers in the PPM results. How long before a major player trys to buy up those stations?